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Amir Shemony is widely regarded as a star in the retail/consumer goods and marketing industry. He is known for his skills in dynamically evaluating brand health and altering his strategies as needed. As an executive focused on increasing revenue while promoting efficiency, Amir dutifully studies marketing and merchandising metrics. He has vast expertise leading global brand teams in the development, implementation, and execution of immersive and revolutionary retail strategies, both digitally and in conventional brick-and-mortar systems. Amir Shemony understands all aspects of a product lifecycle and the factors that contribute to timely and successful sell-in/sell-through, such as gross margin initiatives, analytical techniques, predictive analysis, marketing asset creation, and product management. Throughout his career, Amir has proven himself as a specialist in handling large-scale projects, streamlining profit and loss statements and balancing budgets.